Press and OOH campaigns for just about every sector (apart from pet food strangely). FMCG, automotive, healthcare, finance, charities with a penchant for travel where I seem to have found quite a niche telling people to go away.

An A to Z of B2B in FMCG, finance, automotive, healthcare and tech clients.

A high-mileage trolley full of shopper journeys through our little start-up trade agency, that made it’s presence felt amongst the aisles.

Trade press, digital, in-store and experiential (with a shelf-bending array of ubiquitous Grocer covers).

Clients included: Allied Bakeries, PepsiCo and GSK.

DM still has a place (when done well) for ultra-targeted hands-on comms.

Clients include: Chrysler Group, British Gas, Premier Foods.

As Group Head and Head of Copy for Chrysler and Jeep I’ve penned my share of automotive-related material. Also Annual Reports, packaging copy, tone of voice and brand development.